Lakefield Associates Chooses Technology Sales Leads to Launch International Marketing Campaign

Ireland, September 29, 1999: Technology Sales Leads (TSL) is today announcing the addition of another Irish client to their rapidly expanding list of Irish and international clients. Following the successful launch in the UK market of their trouble call management system Respond2000", Waterford company Lakefield Associates has chosen TSL to implement a programme to systematically generates sales opportunities in utility companies throughout North America and Europe.

Since its inception at the beginning of this year, Carlow based TSL has implemented sales programmes for Irish and international I.T. clients in 15 countries and four different languages. TSL works with I.T. clients selling expensive products and services to large organisations world-wide. To date the company has implemented a wide range of projects, from Internet Banking to Enterprise Resource Planning.

According to Mr. Jim Hyland, Managing Director of Lakefield Associates, It is essential to get our first steps into international marketsright. TSL were introduced by Enterprise Ireland as a company that could help us develop a reliable model for generating international sales. Once we reviewed the TSL approach we were convinced that it had to be a core part of our international marketing activities."

Technology Sales Leads have developed a highly innovative service that can help client companies identify major international sales opportunities" said Mr. Gerard Flaherty, Enterprise Ireland. We are delighted to see two companies from the South-East region joining forces to market internationally".

Mr. Michael Kelly, Managing Director of TSL states, One of the biggest challenges facing Irish I.T. companies is how to break into global markets. By providing companies with a proven methodology for international sales, TSL can minimise some of the risks involved. We are looking forward to delivering the same success to Lakefield Associates as we are delivering to our other clients."

About Technology Sales Leads:

Based in Carlow, Ireland,Technology Sales Leads Ltd. (TSL) helps I.T. companies develop major sales opportunities in Europe and North America. Using a combination of database marketing, telephone-based research and lead management over the Internet, TSL identifies, qualifies and tracks high-value sales leads across large organisations. TSL terms this methodology Enterprise Prospecting".

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Contacts :

TECHNOLOGY SALES LEADS LTD.

Michael Kelly

Phone: + 353 (0) 503 35090

Fax: + 353 (0) 503 35130

Email: mkelly@tsleads.com

Web Site: www.tsleads.com