Furia Rubel Communications Lands Eileen Cattie as Executive Vice President

Furia Rubel Communications (www.FuriaRubel.com) announces that Eileen Cattie recently joined the firm as executive vice president. Cattie's responsibilities include management of all non-legal clients and expansion of the company's current business interests into the consumer arena.

Philadelphia, Pa. (PRWEB) June 3,2003 -- Furia Rubel Communications (www.FuriaRubel.com) announces that Eileen Cattie recently joined the firm as executive vice president. Cattie's responsibilities include management of all non-legal clients and expansion of the company's current business interests into the consumer arena.

"Eileen's joining our team is a real gain," said Gina Rubel, founder and president of Furia Rubel Communications. "Her rich background in media relations, special events and promotions, coupled with a razor sharp strategic thinking ability is a true asset." Rubel said, "Eileen will focus on the strategic and effective use of integrated communications to satisfy customers' objectives and will help us continue to create flawlessly executed, memorable and distinctive programs."

Most recently, Cattie was the director of corporate communications for e-commerce leader QVC, Inc., headquartered in West Chester, Pa. While there she managed publicity initiatives, media relations and crisis management for the company and its divisions. Prior to QVC, Cattie worked as an account supervisor for Tierney & Partners and in the brand marketing practice at Burson-Marsteller, NY where she managed publicity for a variety of brands including Kraft Foods, Sears & Roebuck, Unilever and Colgate-Palmolive.

Results driven, Cattie has secured substantial media coverage for clients, including The New York Times, USA Today, The Wall Street Journal, Oprah, The Today Show, national consumer and business magazines as well as local and regional print and broadcast outlets. She has created successful national product launches, media tours, fully integrated cause-marketing campaigns, special events and benefits. Her experience also includes media training, satellite media tours and producing video news releases.

Furia Rubel Communications, Inc. (www.furiarubel.com) is a Philadelphia-area integrated strategic communications firm specializing in public relations, marketing and business development. The firm represents a wide range of clients including law firms, marketing agencies, non-profit associations, and business-to-business companies.

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