AFSM International Announces Alliance with Nirell & Associates

AFSM International announced today a new alliance with Nirell & Associates of Del Mar, California to develop fellowship connections for its members. This alliance will provide AFSMI members preferred access to Nirell & Associates proprietary CEO research and mentoring programs. Nirell & Associates becomes the latest industry leader to partner with AFSMI to provide customer services and support executives and managers with connections to s-business excellence through learning, sharing, and advancing. The programs developed and delivered by Nirell & Associates are based on extensive research with the top-performing services firms in North America. Their services are designed to establish a fellowship connection with those industry leaders and create circles of experts and mentors. This connection strengthens the competitive advantage of AFSMIs members by promoting communication, networking, and collaboration.

FORT MYERS, FL (PRWEB) April 23, 2004 --We are very pleased to make Lisa Nirells proprietary research and results-focused mentoring programs available to our membership community," commented John Schoenewald, CEO of AFSMI. Members who have struggled with steady, profitable growth through the turbulent times in our industry will now be able to identify and emulate the success strategies of the top-performing s-business organizations. Nirells extensive seven-month study of CEOs will provide our members with guidance on successful growth and employee retention strategies well in advance of their competitors and will help them compare their progress to their peers."

AFSMI members will now have access to Nirell & Associates Top Performer Program, a nine-month mentoring system exclusively designed for services executives and their leadership team. Within this online and virtual education framework, AFSMI members will gain connections to business growth experts and business models that have been proven to accelerate revenue growth and ensure higher retention rates of their most productive employees. Guest contributors include The Chasm Group, best-selling author of Ruthless Execution, Amir Hartman, and A4SLs Marshall Goldsmith.

Founder and President Lisa Nirell comments, Our proprietary research on top-performing s-business organizations helped us design a set of practical 'how to programs for AFSMI members and offer them at preferred rates. Im confident that the membership community will gain access to resources that their competitors dont have. In todays volatile services economy and with the trend towards offshore outsourcing, we are all looking for structures that accelerate growth. The Top Performer Program offers that."

About Nirell & Associates
Nirell & Associates (www.nirell.com) provides advisory and mentoring programs to s-business leaders who are committed to retaining their best people and accelerating growth. Using proven models and proprietary s-business research, Nirell Top Performer Program clients have experienced revenue increases of 20-40 percent within the first year and reduced the risk of losing key executive staff during economic upswings.

About AFSM International
Founded in 1975, AFSM International (Association for Services Management International) is a global, not-for-profit, professional association of customer services and support executives and managers committed to s-business excellence. AFSM International is the acknowledged leader in providing the knowledge, fellowship, and career connections that further the personal and professional development of executives, managers, and individuals involved in s-business. This years AFSMI S-Business Education Summit and Expo is scheduled for October 3-6 in Dallas, Texas. For more information or to join AFSM International, visit www.afsmi.org.

About S-Business
S-business is the industry standard term AFSM International developed to describe all of the activities, organizations, and individuals involved with providing customer services and support for technology-based products and solutions.

Companies and product names mentioned may be trademarks or registered trademarks of their respective companies.
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