Small Business is a Growth Business for www.iZania.com
Helping small Black business owners gain access to the growing Black Internet market is beginning to pay off for iZania. Traffic has grown 400% in the past year, and membership increased 300% as iZania’s Alexa ranking moved from 587,000 to 45,657, while passing some household names in the Black Internet Community.
Columbus, OH (PRWEB) February 14, 2006 -- Helping small Black business owners gain access to the growing Black Internet market is beginning to pay off for iZania. The vision of becoming recognized as the town center of the Virtual Black Community is slowly becoming a reality for www.iZania.com. During the past year, iZania.com has steadily climbed in the Alexa® rankings while passing some household names in the Black Internet community. Traffic has grown 400% in the past year, and membership increased 300%, as iZania’s Alexa ranking moved from 587,000 to 45,657. iZania now ranks higher than Essence.com, Ebony.com, Tavistalks.com, Frasernet.com, Target Market News.com, NNPA.org (the Black Newspaper publishing association), and BlackNews.com. The current ranking also places iZania.com ahead of BlackEnterprise.com which is ranked at 47,102.
A Black-owned web site, www.iZana.com continues to grow quietly through a collaborative approach to offering entrepreneurs and small businesses access to the growing Black Internet population at affordable rates. Still very small by Internet standards, the future looks promising for iZania.com. “We’re building a dynamic community that is the foundation for economic growth,” say Anthony Redic, VP of Business Development.
While many websites targeting Black Internet users are declining, iZania is defying the odds with continuous growth. “We are adding features that make our destination a more popular site to visit,” says Roger Madison, founder and CEO of iZania.com. “We have three core offerings that we continuously strive to make market leaders. Our Black-owned business directory is one of the largest on the Internet at more than 11,600 listings. Our Black networking forum is devoted to enhancing the Virtual Black Community by connecting Black consumers, professionals and entrepreneurs with contributions from a wide variety of thought leaders, as well as our casual users.
“We recently launched our e-commerce center – iZania Market – where our visitors can buy and sell everything. This sister web site at www.iZaniaMarket.com is built on an auction platform, which allows individuals, home-based businesses, and growing businesses to leverage iZania Market as an additional channel of distribution to their own web sites. We are encouraging Black eBay® sellers to also list their items at iZania Market where we offer no-risk, FREE listings. Our sellers only pay small transaction fees when they sell something. So, now Black entrepreneurs can target the growing community at iZania by listing at the newest Black Internet market.”
About iZania, LLC
iZania LLC (www.iZania.com and www.iZanaiMarket.com) is a Columbus, Ohio-based company, formed to connect Black entrepreneurs, professionals, and consumers online. iZania’s goal is to create the world’s most extensive “Virtual Black Community,” to accelerate the growth of e-commerce, and help the descendants of Africa to act in our self-interests.
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