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The Arts Ad Network Announces Key Sales Hire

The Arts Ad Network, the world's largest arts and culture vertical ad network, today announces the hiring of Rob McGuire as Sales Director.

Newton, MA (PRWEB) February 25, 2009 -- The Arts Ad Network, the world's largest arts and culture vertical ad network, today announces the hiring of Rob McGuire as Sales Director. In this role, McGuire will lead the Network's online advertising sales efforts with agencies and national brands.

McGuire brings nearly twenty years of sales and sales leadership experience to The Arts Ad Network. During the last decade, McGuire has held senior online advertising sales executive positions at PlanetOut and LifeScript.com. Of his new role, McGuire says, "I am excited to bring this new advertising opportunity to leading national brands. The Arts Ad Network offers exclusive access to a unique mix of arts and culture websites, an affluent, well-educated audience with discretionary income, and has integrated technologies to maximize efficiency for advertisers. The Network's audience makes it an ideal branding opportunity for travel, automotive, financial services and retail advertisers, among others."

"We are thrilled that Rob is joining our team," says Andy Horvitz, Vice President and General Manager of The Arts Ad Network. "His skills and experience building lasting relationships with premium advertisers are an excellent fit with the objectives of The Arts Ad Network."

About The Arts Ad Network:
The Arts Ad Network is the world's largest arts and culture vertical ad network. The company represents a portfolio of over 40 content-rich arts and culture websites, with an audience exceeding 4,000,000 unique visitors monthly. The Arts Ad Network sells online advertising and sponsorship programs to brand advertisers, and works closely with its publisher and agency partners to build successful campaigns. The Arts Ad Network is affiliated with Artfact, LLC

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CONTACT INFORMATION
Andy Horvitz
The Arts Ad Network
617-219-1085
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