Pod Digital Design Selected As Finalists In The 2009 MITX Awards in Three Categories: Best Entertainment, Best Video, Best Branded Content.
Work for Yahoo! Mail, History Channel, and Daily Grommet Recognized for Outstanding Achievement
Lexington, MA (PRWEB) November 3, 2009 -- Pod Digital Design today announced it has been selected as finalists in the category Best Use Of Video for their work for Yahoo Mail!, Best Game/Entertainment site for their Expedition Africa games for History Channel, and Best Branded Content for their work with Daily Grommet for the 14th Annual MITX Interactive Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the MITX Awards recognize excellence in the creation of web innovations designed, produced or developed in New England.
A scene from the Expedition Africa Game, created for History Channel by Pod Design
Begun in 1996, the MITX Awards has grown to the largest and most prestigious awards competition in the country for technology innovations and celebrates the best creative and technological accomplishments emerging from New England.
“The MITX Awards celebrates the union of the big idea and innovation. Every year the synergy between creative ideas and technology becomes more transparent. Our finalists are some of the world’s most forward thinking marketing and creative experts who help national and local brands connect with their audiences through the use of technology”, said Kiki Mills, president of MITX. “MITX is proud to be the foundation for our region’s vibrant digital community, and to recognize and keep our creative minds, marketing strategists, technology developers and consumers at the forefront of evolution.”
For Yahoo Mail! in the category of Best Use Of Video, Pod Created a viral video for Yahoo Mail! that showcased Yahoo! and the evolution of online communication, for History Channel in the category of Best Game or Entertainment Site, Pod created a web game, Facebook Game, and iPhone game that has been downloaded over 400,000 times. For Daily Grommet in the category of Best Branded Content, Pod led the design effort on one of the region’s most buzzed about start-ups this year.
“The MITX Awards showcase New England as the most talented and competitive region in the country for interactive excellence, the bar is raised every year”, said Steve Curran, Pod Digital’s founder and Creative Director. “To be recognized in three categories is an honor itself, but the diversity of the categories that we were selected in showcases the talents of our team to be able to think and execute at the highest-level across media”.
Pod Digital Design will be recognized with the other finalists at a gala awards ceremony traditionally attended by over 1,100 of the region’s top interactive marketing and technology professionals. Winners will be announced at the ceremony in the Boston Marriott Copley Place on Tuesday, November 17th. Tickets can be purchased at www.mitxawards.org.
The 2009 MITX Awards are sponsored by: PricewaterhouseCoopers, DLA Piper, Google, Microsoft New England Research & Development Center, Sitecore, Blue Sky Factory, Fidelity, Reebok, Technology Review and The Jordan, Edmiston Group, Inc. Creative sponsors include: Atom Group, iBeam, massAV and Viewpoint Creative.
About Pod Digital Design
Founded in 2002, Pod Digital Design is a leading developer of interactive branded content, viral marketing and entertainment. Pod has created breakthrough viral marketing, games and branded content for companies including Warner Brothers, History Channel, Biography, Discovery Channel, Yahoo!, AETN and many others. Recently, Pod’s was selected Gold Winner for best Integrated Campaign for their History Channel Expedition Africa Campaign at the 2009 Hatch Awards, recognizing the best advertising in New England. Visit Pod at http://www.poddesign.com
About MITX
Established in 1996 The Massachusetts Innovation & Technology Exchange (MITX) is the region's premier professional organization for the Internet business & marketing industry. Reaching more than 7,500 professionals in New England, MITX is the community for thought leadership, building business relationships and professional training and development. Members of the MITX community take advantage of events, sponsorships, speaking opportunities and networking to make business connections and exchange ideas. With more than 70 events annually, MITX provides its members with the opportunity to promote their companies to targeted audiences and provides a valuable forum for networking to source potential business leads, partnerships, ideas, funding and other likeminded peers in the industry. MITX is headquartered in Cambridge, MA. For more information please go to http://www.mitx.org.
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