ChooseDirect Offers a New Business Philosophy Featuring a True Factory Model of Savings for the Consumer
ChooseDirect's philosophy eliminates the retailer and the distributor to offer true factory direct pricing to consumers.
San Francisco (Vocus/PRWEB ) November 5, 2009 -- ChooseDirect has a new way of thinking about pricing. It offers a true factory model for distributing products to consumers that eliminates the retailers and the distributors so links in the distribution process are eradicated. No one else in the industry models its business on this philosophy.
 In a traditional model, the manufacturer sends a product to a distributor, who marks it up by a percentage and then sends it off to a retailer. The retailer also marks the product up before shipping it to the consumer. ChooseDirect, on the other hand, eliminates 1 to 2 steps in this process to bring manufacturing directly to people. This means lower prices for consumers and higher profits for ChooseDirect. Of course, this is a healthy relationship for economic success.
Choose Hot Tubs Direct.com offers the best philosophical model for this consumer advantage. It manufactures its own line of Island Escape Spas exclusively to sell directly to its customers. Therefore, the company can offer an $8000 hot tub for only $4000, for example, with the same quality and features. This process cuts out two steps in the traditional distribution model.
"The Island Escape brand is our first own product line where we are truly testing our factory model. We often hear from our customers that our prices are too good to be true. We just chuckle a little bit, because it's not such a bad thing for our customers to be saying," says CEO Steve Barbarich.
Choose Outdoor Kitchens Direct.com, another line in the ChooseDirect arsenal of price saving e-commerce sites, has begun work on its own line of outdoor kitchens, grills, pizza ovens and more. However, it does rely on manufacturers for many of its products. Nevertheless, these outdoor kitchens and other products are drop shipped directly from the factory to the consumer to save purchasers money.
Its newest site, Choose Fireplaces and Stoves.com, is not manufacturing its own fireplaces and stoves yet because of more complex issues. For instance, fireplaces and stoves must conform to EPA testing, which makes manufacturing them more intricate. However, ChooseDirect plans to eventually manufacture its own fireplace products. Currently, ChooseFireplacesandStoves.com is a distributor who buys directly from the manufacturer and sells to customers, not to retailers, so markups do not exist.
About ChooseDirect.com:
ChooseDirect.com brings the world high quality products at factory direct pricing. Since this e-commerce online retailer is involved with the product all the way down to the factory level, it cuts out many middlemen from the process and is able to offer better prices than the competitors. With advanced factory coordination, ChooseFireplacesandStoves.com provides all its customers with highly customized premium fireplaces, stoves, or fireplace inserts and more at discount prices they can afford. Choose HotTubsDirect.com prides itself in having a large selection of hot tubs. ChooseOutdoorKitchens.com, an online retailer of outdoor kitchens, built in grills, drop in grill islands and many other outdoor kitchen products, also follows the ChooseDirect.com business model and leads the outdoor kitchen industry with high quality products, great customer service, detailed product facts and outdoor kitchen industry information.
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